SOMD MASCOT CLUB
A LITTLE
CHARACTER.
A LOT OF YOU.
Give your business a familiar face—and fresh artwork with something to say.
Meet the characters$50 / month · 5 custom requested images
THE SOMDECALS CHARACTER CATALOG
MEET THE CREW.
Open a profile to meet the personality behind the face. We’ll confirm availability and fit with you.
Foreman HankThe Hammerhead ForemanConstruction & general contractingMeet Foreman Hank+
A level head. A job well done.
Hank brings a level head to every project. Practical, patient and proud of careful work, he makes the jobsite feel approachable.
He likes a clear plan, a tidy setup and a team that looks out for one another. His confidence is steady, and his humor is friendly.
- Practical
- Dependable
- Approachable
- Team-minded
BennyThe Comfort BearHeating & coolingMeet Benny+
Cool under pressure. Warm at heart.
Benny was built for the cold, but helping everyone else feel comfortable is what really gets him moving. His polar-bear roots make him a natural face for refreshing summer cooling, while his warmhearted, get-it-done personality brings the energy for winter heating season.
He's dependable, curious about how things work, and steady when things get uncomfortable. That makes him a strong fit for HVAC: his personality reflects the calm, capable help customers want when their heating or cooling needs attention.
- Dependable
- Warmhearted
- Curious
- Upbeat
DockThe River Otter MechanicMarine mechanics & boat repairMeet Dock+
Steady paws. Ready for the water.
Dock brings a calm, curious mind to the workshop. Resourceful and proud of careful work, he makes boat care feel approachable.
He likes listening to the problem, a tidy toolbox and a clear next step. His confidence is reassuring, and his humor is easygoing.
- Resourceful
- Calm
- Approachable
- Thoughtful
VoltThe Fox With Bright IdeasElectrical & smart-home servicesMeet Volt+
Bright ideas. A helping paw.
Volt brings a curious mind and a patient approach to the job. Clever and thoughtful, he makes new technology feel approachable.
He likes a clear explanation, a well-organized toolbelt and a useful next step. His energy is upbeat, and his humor is welcoming.
- Curious
- Patient
- Approachable
- Clever
ShineThe Kingfisher DetailerDetailing & ceramic coatingsMeet Shine+
An eye for detail. A finish to remember.
Shine has an eye for the little things. Upbeat, precise and proud of careful work, he makes premium car care feel approachable.
He likes tidy tools, a thoughtful routine and a final look over the details. His confidence is warm, and his humor is friendly.
- Precise
- Upbeat
- Approachable
- Thoughtful
HueyThe Painting ChameleonPainting businessesMeet Huey+
A colorful personality. A fresh perspective.
Huey sees possibility in a blank wall. A chameleon's connection to color makes him a natural fit for a painting business, while his bright eyes and easy smile make choosing a fresh look feel inviting.
He is curious about color, patient with the details and happiest when an idea starts taking shape. His painter's overalls and familiar tools connect his colorful personality to the work customers recognize.
- Colorful
- Thoughtful
- Approachable
- Upbeat
SpruceThe Friendly Raccoon CleanerHome & commercial cleaningMeet Spruce+
A fresh space. A friendly face.
Spruce brings a thoughtful, organized approach to the job. Attentive and proud of careful work, he makes cleaning feel approachable.
He likes a clear routine, a neatly packed caddy and the little finishing touches. His energy is upbeat, and his humor is welcoming.
- Organized
- Upbeat
- Approachable
- Attentive
FlowThe Friendly Beaver PlumberPlumbing & drain servicesMeet Flow+
Good work. Go with Flow.
Flow brings a cheerful, practical outlook to the job. Determined and proud of careful work, he makes plumbing feel approachable.
He likes getting to the source of a problem and explaining the next step. His energy is upbeat, and his humor keeps things friendly.
- Practical
- Cheerful
- Approachable
- Determined
An inquiry is not a reservation. Membership availability and fit are confirmed personally. Ches and Ori are our house ambassadors and aren’t available for membership.
A SIDEKICK, WITH A PLAN
FRESH ART.
MONTH AFTER MONTH.
Tell us what your business has coming up. We create character content around your ideas, your offers and your everyday work.
Talk about membership ↗Monthly business plans and Mascot Club are charged at signup and renew monthly. Cancel before the next renewal; service continues through the period already paid for. No automatic prorated refund is provided, except where required.
- 5 custom requested images each month
- A signup pack to get you started
- Quarterly seasonal packs, additional to your five monthly requests
- Your mascot reserved within the SOMDecals catalog while subscribed
Mascot Club is a separate offering from Website & Local SEO and social media subscriptions.
Explore monthly support ↗
YOUR HOSTS: CHES & ORI
OUR HOUSE CREW.
CHES and ORI are SOMDecals house ambassadors. They’re here to show you around and are not available for membership or rental.
MAKE IT A PERMANENT PART OF YOUR BRAND
THE $600
BUYOUT OPTION.
A mascot buyout includes original SVGs, PNGs and all masters, plus permanent removal of that mascot from our catalog.
We’ll confirm the character and explain the buyout details before you decide.
Ask about a mascot buyout ↗What if I cancel ordinary membership?
Monthly business plans and Mascot Club are charged at signup and renew monthly. Cancel before the next renewal; service continues through the period already paid for. No automatic prorated refund is provided, except where required. When the paid membership period ends after cancellation, permission for future use of that mascot ends, and it can return to the catalog. A separately agreed $600 buyout includes original SVGs, PNGs and all masters, and permanently removes the mascot from our catalog.